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This web site states the following, "Fitness Solutions For EveryBODY! Try Before You Buy! If you are looking for the most effective way to achieve permanent, life-changing results that will make you look and feel like a brand new and improved athletic you in a fun, private, supportive family environment, Custom Bodies Fitness in Irvine is the place for you! Fitness Solutions For EveryBODY." We noticed that the web site said " Learn From Our Team Of Professionals." It also said " Dave is a leader in the fitness training and health care field, and co-owner and founder ." The header had Irvine Bootcamp as the highest ranking optimized keyword. It is followed by Irvine Boot Camp, Irvine Personal Training, and Irvine Personal Trainer which isn't as ranked as highly as Irvine Bootcamp. The next words custombodiesfitness.com uses is Irvine Personal Trainers. Irvine Gym was included and could not be seen by search parsers.